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Design

TURIN, THE CITY OF DESIGN

Industry and style in perfect harmony - Turin, the capital of design

Fancy seeing the AMX fighter bomber, the Tornado military jet and the ATV (Automated Transfer Vehicle), a vehicle which is used for the transport of food to the astronauts? Or the Salvador Dalì Lips Sofa and the Cactus coat stand? What about the Fiat Mirafiori auto plant? Or some worldwide famous “masterpieces” such as the Alfa Romeo Giulietta Sprint and the Alfa Romeo Brera as well as industrial design objects like the Olympic torch which was produced on the occasion of the 20th Olympic Winter Games 2006? In Turin this is possible: It’s the first city in Italy which offers its guests the possibility to explore the fantastic world of industrial design in Turin and the Piedmont. Participate in the “Made in Torino. Tour the Excellent” tour.

For our event calendar go to www.turismotorino.org or contact one of our TICs.


FASHION

Once Turin was Italy’s city of fashion par excellence. Thanks to contemporary young stylists, the city is becoming again more famous for fashion.

Turin is also committed to fashion and has thus followed a new call for an old vocation. At the beginning of the 20th century Italian tailoring gains more and more popularity first at national and later at European level due to numerous art exhibitions.
Since then, the typical local Piedmont fashion, influenced by the fashion guidelines from abroad, has been exported also to Milan, Genoa, Rome, Naples and Palermo.
During this period the Piedmont has become home to worldwide famous labels such as Borbonese, Superga, Robe di Kappa and Invicta and to original fashion designed by young artists.
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